Digital Marketing
Immersion (ONLINE)

Live online, hands-on training where you build
portfolio-ready marketing work—strategy, landing pages,
email automation, paid ads, reporting, and optimization
so you can get hired, win clients, or grow your business
with confidence.

NYSED-licensed • MWBE-certified • Hands-on, portfolio-first • Built for careers + business

Cohort at a Glance

Next cohort starts: [Start Date]
Schedule: [Days] • [Time] (ET)
Duration: 12 weeks • 48 hours
Format: Live Online (Studio Sessions + Guided Async Work)
Enrollment deadline: [Date] (or when enrollment closes)

You can “learn marketing” for months and
still freeze when it’s time to execute.

This program is designed to fix that fast: you build real deliverables every week so
your confidence comes from proof, not hype. By the end, you won’t be saying “I’m interested in marketing.”
You’ll be saying “Here’s what I built, here’s why it works, and here’s what I’d improve.”

Instructor: Salim Holder

Former Fortune 500 global brand marketer and Founder/CEO of The New Trade Program, Salim teaches digital marketing the way it’s done in the real world—by building campaigns, analyzing performance, and delivering results.

Relevant experience / roles:

Former Fortune 500 global marketing expert; Program Director & CEO of The New Trade Program; founder of 4th Ave Market.

Specialization:

Digital marketing strategy and execution—with a strong focus on building job-ready skills students can immediately apply in paid ads, messaging, and performance measurement.

How he teaches:

Hands-on, portfolio-driven instruction with real builds, direct feedback, and clear expectations—students produce work they can show to employers.

Class Dates:

Enrollment Deadline: April 7, 2026
Start Date: April 14,2026

What You’ll Learn

Onboarding, Setup & AI Mindset

Tools, workflow, team structure, and how to use AI to support your thinking and execution (not replace it)

Find the Facts: Brand Foundation & Audience

Brand analysis, audience clarity, value proposition, personas

Marketing Channels & Strategy

Channel plan across the funnel, strategy build, and how to present it clearly

Website & Landing Page Optimization

Audits, conversion fixes, landing page planning, and a developer-ready brief

Email Marketing & Automation

Campaign structure, segmentation basics, automation logic, AI-assisted copywriting

Paid Advertising I – Campaign Creation

Campaign planning, account structure, targeting, budgets, creative angles, build workflow

Campaign Launch & Management

Launch readiness, QA, KPIs, monitoring, and how to manage performance without panic

Paid Advertising II – Analytics & Optimization

Reading results, optimizing based on data, reporting insights, next-step recommendations

Content Marketing I – Creation & Strategy

Content planning and creation that supports the funnel and the offer

Content Marketing II – Performance & Optimization

Measuring content, iterating, improving outcomes with real feedback loops

Professional Skills & Mental Health

Workplace readiness, communication, resilience, and professional habits that stick

Job Readiness & Portfolio Presentation

Resume + LinkedIn upgrade, interview practice, portfolio presentation and assessment

DigitalMarketingProgram-WYWB-900-700

What You’ll Build

A client-ready marketing strategy + channel plan you can present confidently
A landing page audit + conversion improvement plan + developer brief
An email campaign plan + automation workflow (welcome / follow-up sequence logic)
A paid ads campaign plan + creative direction + build-ready structure
A performance report with insights and clear optimization recommendations
A content plan tied to business goals (not random posting)
A polished portfolio presentation that shows what you can do

This is not passive. It’s designed for execution.

How the Program Works

Studio Sessions (Live):
Learn, see examples, build, get feedback

Guided Async Work:
Short prep, structured assignments, submission and iteration

Weekly Rhythm:
You ship deliverables consistently—because that’s how skill becomes confidence.

Typical Live Class Flow

5 min: Goal for the day

25–35 min: Teach + examples

30–45 min: Build time

20–30 min: Review + feedback

5–10 min: Next steps + what to submit

No overpromises. Just leverage you can actually use.

DigitalMarketingMoneyProof-building-300

If you want a job:

This program builds proof for
entry-level roles like Marketing
Coordinator, Content Marketing
Assistant, Paid Ads Specialist
because you’ll have work to
show and a clear way to
explain it.

DigitalMarketingMoneyProof-handshake-300

If you want clients / side income:

You’ll learn how to deliver services
businesses buy, like: Campaign
setup + optimization support
(paid ads fundamentals) Landing
page conversion improvement
plans (audit + fix roadmap)
Email follow-up systems
(sequence + automation structure)
Reporting that explains results
and next steps in plain English

DigitalMarketingMoneyProof-briefcase-300

If you want to grow your business:

You’ll learn how to build a
repeatable system – attention,
leads, follow-up and conversion
so marketing becomes a growth
engine, not a guessing game.

FOR THE UPCOMING COHORT

Meet Your Instructor

Instructor: [Instructor Full Name]

One-sentence credibility line that signals real-world
experience (not fluff).
3 bullets (tight, high trust):

[Relevant industry experience / roles]
[What they specialize in: paid ads, strategy, analytics, etc.]
[How they teach: hands-on builds, direct feedback, real expectations]

Pricing &

Enrollment

Tuition: $2,950
Format: Live Online • 12 weeks • 48 hours
Start date: [Start Date]
Enrollment deadline: [Date]

Frequently Asked Questions

Do I need experience?
No. This is built for beginners, career switchers and entrepreneurs who are ready to do the work.

Is it self-paced?
No. It’s live online with structure, deadlines, and feedback—because execution is the point.

What do I need technically?
A laptop/computer and stable internet so you can build, submit, and participate live.

What if I’m working full-time?
That’s common our programs are offered in evenings and weekends as well. You’ll need consistent weekly effort to keep up
with deliverables.

Ready to level up with real experience and start
building work you can use immediately?

The next cohort is coming up. If you want in, apply now and lock in your spot.